Cultural Commissions – Joaquín Alvarado

The Wallace Initiative commissioned working papers/artistic responses from Bay Area artists about deepening, expanding, and diversifying cultural participation, hoping to generate new ideas and spark conversations between regional artists and arts organizations.

Joaquín Alvarado, artist, arts community activist, and Senior Vice President for Innovation and Diversity at the Corporation for Public Broadcasting, considers the overall role of technology and shifting demographics as they relates to community and community-based arts organizations in his essay, Economies of Representation.

The collision of technology and demographics will not result in new combinations we are unable to anticipate, it will result
in new particles and forces we have yet to imagine.

Read about his theories and his 10 simple rules that artists and organizations can follow to enable complex and evolutionary strategies and revolutionary discoveries. Click here to download a PDF of Economies of Representation.

To view this PDF, you will need Adobe Reader. Please visit the Adobe website to download the latest version for free.

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ABOUT THE INITIATIVE

In 2008, The San Francisco Foundation (TSFF) and Grants for the Arts/San Francisco Hotel Tax Fund (GFTA) embarked on a four-year funding partnership to encourage systemic and sustainable structural change in the relationships of Bay Area arts organizations to their audiences, supported by the Wallace Foundation. Community offerings during the grant period (2008-2011) included seminars, workshops, large public convenings, implementation grants, development of a regional shared mailing list, and expansion of the SFArts.org website.

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